Over the past week or so, there has been a hue and cry about the City of Cape Town’s proposed new corporate image. The complaints have roamed up and down the indignation spectrum from “I wasn’t consulted!” to “What a waste of resources!”
I didn’t really pay too much attention to the issue, because although I may not be a professional beverage container meteorologist, I can recognise a storm in a teacup when I see one.
However, it was pointed out to me that the new logo has more than a passing resemblance to an image from the underbelly of the early days of the internet and now I simply can’t unsee it.
If you don’t know what I’m talking about, consider yourself fortunate.